The term big data is complex. On one hand, it describes the amount of data itself while characterizing the technology required to collect and analyze the data on the other. The fact is big data is essential in medicine. Data-supported models not only assist in promoting medical research, they also make it easier to reach treatment decisions. MEDICA-tradefair.com spoke with Professor Wolfgang Marquardt about the potential of big data in medicine, and why not all data is the same. Professor Marquardt, big data has become a type of trendy buzzword. Everyone uses it, but hardly anyone knows what’s behind it. What is big data actually? Prof. Wolfgang Marquardt: Big data is not just a buzzword without substance. It is not only the size or the amount of data you want to talk about here but also about heterogeneous, unstructured and multifaceted data. The speed of generating data, as well as new possibilities for data processing and interpretation, justify claims about the new potential in science and application. Big data leads to brand-new problem-solving solutions. You can actually illustrate this quite well with the example of medicine.
Read the whole interview with Prof. Wolfgang Marquardt at MEDICA-tradefair.com!